PoundPig.com

WordPress / Genesis Website Developer

acanadianfoodie

A Canadian Foodie


WordPress Website Add-ons

Mobile Responsive

Header Navigation

Call To Action Subscribe

This job was slightly different than our normal projects as it was not a simple case of WordPress customisations for a design task, but more of a “repair/optimize” task. That is perfectly fine as we never turn down people who need help, especially not when the client is on our preferred framework; Genesis!

The client wanted to add a menu to the header with a small icon next to the navigation link which we of course were able to do. However, after looking at the site we suggested several fixes and changes to the site. First off, the primary and secondary navigation was not working on mobile versions. Actually the secondary navigation completely vanished on smart phones and smaller tablets. We also changed the footer by added a gridloop of featured posts and finally added a subscribe-widget.

Mobile Primary & Secondary Navigation

We pointed out the problem mentioned above to the client, who of course wanted it sorting as its a shame to miss out of returning visitors simply because they could not navigate the site on mobile devices.

We created a toggle menu for two navigations that look beautiful in each color. We named the navigations so the visitor can easily see which of them contains the recipe-categories and which is a more general navigation. When clicking the mobile-navigation the sub-pages shows up seamlessly. By correcting this, Google can now crawl the site on mobile devices which is VERY important if you want to rank in their search engine. Read Google’s official comments on mobile responsive websites. https://developers.google.com/webmasters/smartphone-sites/

iPhone & iPad mobile navigation

Header Navigation

As previously mentioned the client wanted to add a navigation to the header with a small Thermomix icon next to the link. This was done using a faint grey that turns into green when hovering. Notice the icon changes color too.

PoundPig.com of course made sure the new navigation works on mobile devices and to top it off, we made sure the clients header-image was mobile responsive too. Having a logo that’s cut off on mobile devices just looks wrong!

Adding navigation to header in WordPress

Call To Action Subscribe Widget

Previously the subscribe widget was very small and in the footer widget. Needless to say most visitors overlooked this and we felt that the client was missing out on potential subscribers. We suggested a new widget prior to the footer-widget and the client agreed. After more WordPress customisations, we had designed a new subscribe widget and the amount of new subscribers increased by around 45%!

call-to-action-subscribe

 

What A Canadian Foodie Had To Say

“Good morning, Matt and Hi again Philip…
Just wanted to take a little minute to have a party with both of you – as I am so pleased with the expertise, ability, advice and focus that Philip has been able to provide me. It is SUCH a refreshing and incredible change from the sad service I have grown (so sadly) accustomed to.
And it feels great!”

– Valerie Lugonja
acanadianfoodie.com

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